CREATIVE AGENCYElectric Art
MEDIA AGENCYElectric Art
Clicks are a barrier. So we brought email subscription directly into the display banner.
With Vanuatu announcing the opening of their borders to tourists on July 1, Vanuatu Tourism wanted to quickly capture potential holidayers email addresses.
Instead of designing banners that required users to click through to another page, we put the subscription directly into the banner, making the sign-up process incredibly simple for the viewer.
We also implemented a follow up question enabling the tourism office to see who the viewer might be considering travelling with.
All data is stored within a 3rd party EDM platform ensuring subscribers details are secure.