Kings Plant Barn - Dynamic Display

Kings Plant Barn has a variety of unique audiences looking for specific things.

So the best way to get the right products in front of the right audiences, updated automatically every hour was utilising our ad format AdMerchant.

Sub-feeds / banners were created for monthly Best Sellers, Indoor Plants, On Sale products and Club Member Deals. Each of these had their own audience groups targeted by postcodes, remarketing and other data points to increase personalisation of the content.

Banners are updated hourly by interrogating Kings Google Merchant Feed, ensuring prices & stock information are always up to date.